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Blog about Digital Advertising & Marketing Technology

Mobile App Remarketing: Driving User Retention and LTV

Mobile App Remarketing: Driving User Retention and LTV. Acquiring users is the key to winning the battle for mobile apps today. The real challenge lies in retaining those users and maximizing their Lifetime Value (LTV). This is where mobile app remarketin

Mastering Mobile Ad Campaign Metrics: A Comprehensive Guide to Measuring Success

In the dynamic world of mobile advertising, understanding how to measure the success of your campaigns is crucial for optimizing performance and maximizing ROI. At Xtend, we believe in the power of data-driven decision-making. Let's dive into the key metr

What are Mobile Banner Ads?

Mobile banner ads have become a cornerstone of marketing strategies in the ever-evolving digital advertising landscape. But what are these ubiquitous digital promotions, and why are they so important in today's mobile-first world? Let's dive in.

Unleashing the Power of Xtend's Retargeting Ads

In the digital age, data is king. But having data is one thing; knowing how to harness its power is another. Enter Xtend, a company that's revolutionizing the world of retargeting ads through its innovative, data-driven approach. Let's dive into how Xtend

The Power of Data-Driven Strategies with Xtend

Data isn't just numbers and charts - it's the key to unlocking unprecedented growth and efficiency in your marketing efforts. At Xtend, we've witnessed firsthand how embracing data-driven strategies can transform businesses.

The Science of Mobile Retargeting: How It Works and Why It Matters

Mobile retargeting has become an essential strategy for marketers looking to convert potential customers to their smartphones. But what exactly is mobile retargeting, how does it work, and why is it crucial for your business?

What is in-app advertising (IAA)

Today, smartphone owners are the global majority and a new wave of mobile advertising companies have emerged.

AI in Mobile Advertising: Revolutionizing E-Commerce Marketing

AI in Mobile Advertising: Revolutionizing E-Commerce Marketing

Animated Ads vs. Static Ads: A Head-to-Head Performance Comparison

Animated Ads vs. Static Ads

The Evolution of Digital Advertising: Why Mobile App Ads Are King

The Evolution of Digital Advertising: Why Mobile App Ads Are King

Looking Back on the year of 2023: Retargeting

Looking Back on the year of 2023: Retargeting

How AI is transforming mobile advertising

Mobile advertising is evolving rapidly, presenting opportunities and challenges for marketers looking to reach and engage consumers on smartphones and tablets. Navigating this complex and dynamic landscape requires the right strategies, insights, and tech